The Deputy Head of Commercial is responsible for driving business performance targeting the segment of Corporates, Individual SME Business and Salaried Workers.
Job Description
- Develops and executes product strategies to drive performance targeting Corporate, Individual Business SMEs and Salaried Workers for loans and deposits.
- Develops and executes consumer and product proposition, communication needs, and marketing activities to deliver consumer promise to the marketed segment.
- Develops new products/services that is relevant in current competitive environment to cater to the needs of targeted segment
- Provides market feedback to the company leadership regarding competitive offerings, prospect needs to generate product development ideas
- Proposes and manages partnership with FIs/companies/other key strategic stakeholders to ensure sustainable partnership and profitability.
- Develops strategies and execution to drive customer acquisition and retention
- Conducts consumer research to monitor changing consumer behavior in the financial segment and initiate business change proposal to adapt to the needs
- Initiates and implements campaigns to drive business and customer segment performance
- Develops and ensure key business metrics for each segment are in place and monitor for better performance
- Initiates and implements all the related product development projects and services in the assigned segments
- Plans and coordinates the implementation of business plans and the penetration of new markets
- Collaborates/coordinates with marketing unit, business operations, sales, customer services and channel delivery team to deliver on targets.
Job Requirements
-
Degree in business administration or related fields
-
Minimum 3 -5 years work experience in product development and management
-
Experience in marketing management is an added advantage
-
Previous working experience in MFI, Bank or FMCG (FMCG would be ideal)
-
Excellent negotiation skills, proven track record of successfully pitching for new business
-
Independent & a self-starter
-
English proficiency
-
Computer literate; especially in excel
Deadline: 26 Jun 2020
Contact: 012 635 150, jobs@amret.com.kh
Contact: 012 635 150, jobs@amret.com.kh