Business Fundamentals: Effective Networking

Free Online course
Business Fundamentals: Effective Networking
19 Feb,14 May,6 Aug  2018

etworking is a fundamental skill, which will help you take control of your career. This online course introduces the principles of networking, to help develop your personal brand in the world of work.

You will craft and get feedback on an elevator pitch about your role and talents. You will learn how to analyse the value of your connections, whether you are seeking a new job or to be more effective in your current role.

You will also find out how to create and manage your digital presence for networking on social media platforms such as LinkedIn and Facebook.

What topics will you cover?
  1. Nature and benefits of networking
  2. Barriers to networking and how to overcome them
  3. Frameworks for self-assessment and communicating professional strengths and interests
  4. Interpersonal skills including giving and receiving feedback, listening and using appropriate body language
  5. Online communication in a professional context
  6. Fundamentals of brand equity as applied to individuals
  7. Monitoring, evaluation and planning for improving the mutual value of networking activity

What will you achieve?
  • Apply the principles of effective networking
  • Improve your impression-management skills in a professional context
  • Develop your analytical and prioritisation skills
  • Identify, select and use online tools to enhance your digital presence
  • Develop the potential of your personal brand

Who is the course for?

This course is intended for anyone looking to enhance and develop their professional network in order to open up opportunities and strengthen their professional relationships. The course does not require any previous experience of studying networking.

Who will you learn with?
Terry O'Sullivan, Lead educator on Business Fundamentals: Effective Networking. Before becoming an academic Terry's marketing career spanned fast-moving consumer goods, the arts, and the non-profit sector.
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